
Published: 15/02/2021
As part of Copart’s ongoing digital transformation programme, we are pleased to announce an exciting new addition to the suite of services available in our patented online auctions, with the Copart 360° imaging feature (C360).
The introduction of 360° imaging sits alongside the existing vehicle information that includes 20 quality HD images, detailed Lot descriptions and vehicle check data, all of which is already provided on every Lot.
C360 gives Copart Members a new and even better way to see selected vehicles up close when viewing online, with 360° exterior and interior HD footage available on a wide range of Lots.
With many of our Members unable to view vehicles in person at present, we’re delighted to assist their buying decisions with this service which provides another additional method of assessing a vehicle’s condition.
Vehicles with the C360 feature available will be listed at our online auctions with a 360° icon under the vehicle’s photo on the Lot Details page. Members can then simply select ‘Exterior’ for a panoramic view of the outside of the vehicle or ‘Interior’ for a detailed insight into everything from the back seats to the dashboard.
We are using the latest technology to provide the most accurate imagery, and useful functions including zoom and expand to full screen are available to gain an even closer view.
C360 is also mobile responsive, so our Members can inspect vehicles of interest whether they are out and about, or at home.
Extensive training has been carried out in our Irish Operation Centre to ensure that our team has the correct skills and knowledge to follow photographic best practises and capture the highest standards of vehicle imagery.
C360 is one of many customer-facing tech achievements for Copart Ireland this year, alongside the Copart Transportation App and numerous enhancements to our live auction platform.
Gerry Traynor, Managing Director, said:
“By continuously investing in technology, we have developed a completely contactless service for our customers, which has proved essential during the ongoing pandemic.
“360-degree imaging gives our Members even more clarity and detail when viewing our vehicles remotely and provides them with additional tools for efficient vehicle evaluation.
“Enhancing and developing our technology is all part of our commitment to continuous service improvement and we’re delighted that our C360 feature will help to drive fast and accurate buying decisions for our Members.”